Items where Subject is "Advertising"
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- Strategic Communication (23)
- Advertising (23)
- Strategic Communication (23)
- Communication & Media Studies (23)
- By Subject (23)
Acceptance
The acceptance towards sunnah food among Malaysian community. e-Journal of Media & Society, 2: 13. ISSN 2682-9193 (2019)
Advertising
Hadiah foto harimau RM5,555.55. [Newspaper] (2018)
Women advertising practitioners in Malaysia: views on career satisfaction. Jurnal Komunikasi, 26 (2). pp. 67-86. ISSN 2289-1528 (2010)
Public relations vs. advertising. Jurnal Komunikasi, 31 (2). pp. 117-130. ISSN 2289-1528 (2015)
How music inspires creativity in advertising? Journal of Global Business and Social Entrepreneurship (GBSE), 3 (8). pp. 34-46. ISSN 2462-1714 (2017)
Advertising Campaign
The trustworthy of halal logo on imported food in Malaysia. e-Journal of Media & Society, 3: 11. ISSN 2682-9193 (2019)
Advertising Media
Advertising industry set for recovery. [Newspaper] (2020)
Advertising agency structure
Advertising industry set for recovery. [Newspaper] (2020)
Advertising industry
Women advertising practitioners in Malaysia: views on career satisfaction. Jurnal Komunikasi, 26 (2). pp. 67-86. ISSN 2289-1528 (2010)
Advertising industry set for recovery. [Newspaper] (2020)
Advertising practitioners
Women advertising practitioners in Malaysia: views on career satisfaction. Jurnal Komunikasi, 26 (2). pp. 67-86. ISSN 2289-1528 (2010)
Akhbar
Akhbar versi digital: implikasi terhadap trend sirkulasi akhbar bercetak di Malaysia. Jurnal Komunikasi, 31 (2). pp. 687-701. ISSN 2289-1528 (2015)
Anti-drugs
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
Brand
The direct and indirect influence of brand image, brand experience, and brand personality on brand loyalty. Doctoral thesis, Universiti Utara Malaysia. (2016)
Relationship between internal branding practices, brand commitment and employees’ brand citizenship behavior. Doctoral thesis, Universiti Utara Malaysia. (2012)
Brand image
The effects of gender advertising on brand image: the Malaysian context. Jurnal Komunikasi, 27 (1). pp. 118-132. ISSN 2289-1528 (2011)
The influence of brand image and brand personality on brand loyalty, mediating by brand trust: an empirical study. Jurnal Pengurusan, 50. pp. 83-95. (2017)
Brand loyalty
The influence of brand image and brand personality on brand loyalty, mediating by brand trust: an empirical study. Jurnal Pengurusan, 50. pp. 83-95. (2017)
The direct and indirect influence of brand image, brand experience, and brand personality on brand loyalty. Doctoral thesis, Universiti Utara Malaysia. (2016)
Brand personality
The influence of brand image and brand personality on brand loyalty, mediating by brand trust: an empirical study. Jurnal Pengurusan, 50. pp. 83-95. (2017)
Brand trust
The influence of brand image and brand personality on brand loyalty, mediating by brand trust: an empirical study. Jurnal Pengurusan, 50. pp. 83-95. (2017)
Brand-conscious
The effects of gender advertising on brand image: the Malaysian context. Jurnal Komunikasi, 27 (1). pp. 118-132. ISSN 2289-1528 (2011)
Branding
The influence of brand image and brand personality on brand loyalty, mediating by brand trust: an empirical study. Jurnal Pengurusan, 50. pp. 83-95. (2017)
The trustworthy of halal logo on imported food in Malaysia. e-Journal of Media & Society, 3: 11. ISSN 2682-9193 (2019)
Penjenamaan RTM: kajian radio RTM Sabah. Jurnal Komunikasi Borneo, 1. pp. 21-34. ISSN 2289-859X (2014)
The direct and indirect influence of brand image, brand experience, and brand personality on brand loyalty. Doctoral thesis, Universiti Utara Malaysia. (2016)
The use of facebook by Airasia and Easyjet to manage corporate branding. Journal of Global Business and Social Entrepreneurship, 3 (8). pp. 54-62. ISSN 2462-1714 (2017)
Relationship between internal branding practices, brand commitment and employees’ brand citizenship behavior. Doctoral thesis, Universiti Utara Malaysia. (2012)
Communication and effectiveness
Public relations vs. advertising. Jurnal Komunikasi, 31 (2). pp. 117-130. ISSN 2289-1528 (2015)
Consumer behaviour
The acceptance towards sunnah food among Malaysian community. e-Journal of Media & Society, 2: 13. ISSN 2682-9193 (2019)
Consumer behavior
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
Creative director
How music inspires creativity in advertising? Journal of Global Business and Social Entrepreneurship (GBSE), 3 (8). pp. 34-46. ISSN 2462-1714 (2017)
Credibility
Dimensions of eWOM credibility on the online purchasing activities among consumers through social media. Jurnal Komunikasi, 36 (3). pp. 335-352. ISSN 2289-1528 (2020)
Public relations vs. advertising. Jurnal Komunikasi, 31 (2). pp. 117-130. ISSN 2289-1528 (2015)
Cultural identity
Pengiklanan strategik: jenama global di Malaysia. Jurnal Komunikasi, 25. pp. 32-41. ISSN 2289-1528 (2009)
Dasar kerajaan
Penjenamaan RTM: kajian radio RTM Sabah. Jurnal Komunikasi Borneo, 1. pp. 21-34. ISSN 2289-859X (2014)
Digital
Akhbar versi digital: implikasi terhadap trend sirkulasi akhbar bercetak di Malaysia. Jurnal Komunikasi, 31 (2). pp. 687-701. ISSN 2289-1528 (2015)
Digital Advertising
Dimensions of eWOM credibility on the online purchasing activities among consumers through social media. Jurnal Komunikasi, 36 (3). pp. 335-352. ISSN 2289-1528 (2020)
Digital advertising
How music inspires creativity in advertising? Journal of Global Business and Social Entrepreneurship (GBSE), 3 (8). pp. 34-46. ISSN 2462-1714 (2017)
Digital marketing
Social media and e-commerce online shopping perceived risk among micro SMEs in Malaysia. Forum Komunikasi, 14 (2): 2. pp. 20-39. ISSN 0128-2379 (2019)
Drug
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
Drug consumer
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
Drug rejection
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
E-commerce
Social media and e-commerce online shopping perceived risk among micro SMEs in Malaysia. Forum Komunikasi, 14 (2): 2. pp. 20-39. ISSN 0128-2379 (2019)
Electronic word of mouth
Dimensions of eWOM credibility on the online purchasing activities among consumers through social media. Jurnal Komunikasi, 36 (3). pp. 335-352. ISSN 2289-1528 (2020)
The use of facebook by Airasia and Easyjet to manage corporate branding. Journal of Global Business and Social Entrepreneurship, 3 (8). pp. 54-62. ISSN 2462-1714 (2017)
Financial transaction
Social media and e-commerce online shopping perceived risk among micro SMEs in Malaysia. Forum Komunikasi, 14 (2): 2. pp. 20-39. ISSN 0128-2379 (2019)
Gender
The effects of gender advertising on brand image: the Malaysian context. Jurnal Komunikasi, 27 (1). pp. 118-132. ISSN 2289-1528 (2011)
Gender advertising
The effects of gender advertising on brand image: the Malaysian context. Jurnal Komunikasi, 27 (1). pp. 118-132. ISSN 2289-1528 (2011)
Global branding
Pengiklanan strategik: jenama global di Malaysia. Jurnal Komunikasi, 25. pp. 32-41. ISSN 2289-1528 (2009)
Globalization
Pengiklanan strategik: jenama global di Malaysia. Jurnal Komunikasi, 25. pp. 32-41. ISSN 2289-1528 (2009)
Graphic Design
Wayang kulit digital mudahkan pembelajaran Matematik. [Newspaper] (2016)
Growth
Advertising industry set for recovery. [Newspaper] (2020)
Halal logo
The trustworthy of halal logo on imported food in Malaysia. e-Journal of Media & Society, 3: 11. ISSN 2682-9193 (2019)
Imported food
The trustworthy of halal logo on imported food in Malaysia. e-Journal of Media & Society, 3: 11. ISSN 2682-9193 (2019)
Job satisfaction
Women advertising practitioners in Malaysia: views on career satisfaction. Jurnal Komunikasi, 26 (2). pp. 67-86. ISSN 2289-1528 (2010)
Malaysian automobile local brands
The influence of brand image and brand personality on brand loyalty, mediating by brand trust: an empirical study. Jurnal Pengurusan, 50. pp. 83-95. (2017)
Marketing
Pengiklanan strategik: jenama global di Malaysia. Jurnal Komunikasi, 25. pp. 32-41. ISSN 2289-1528 (2009)
Media
The use of facebook by Airasia and Easyjet to manage corporate branding. Journal of Global Business and Social Entrepreneurship, 3 (8). pp. 54-62. ISSN 2462-1714 (2017)
Media baharu
Akhbar versi digital: implikasi terhadap trend sirkulasi akhbar bercetak di Malaysia. Jurnal Komunikasi, 31 (2). pp. 687-701. ISSN 2289-1528 (2015)
Moral psychology
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
Online Advertising
Visual communication on social media advertisement that influence consumer buying behavior on skin-whitening product. KUPAS SENI: Jurnal Seni Dan Pendidikan Seni, 8 (1). pp. 11-19. ISSN 0127-9688 (2020)
Online purchasing
Dimensions of eWOM credibility on the online purchasing activities among consumers through social media. Jurnal Komunikasi, 36 (3). pp. 335-352. ISSN 2289-1528 (2020)
Perception
Factor of drug rejections and stigma toward drug consumers and drugs. e-Journal of Media & Society, 2: 12. ISSN 2682-9193 (2019)
Periklanan
Akhbar versi digital: implikasi terhadap trend sirkulasi akhbar bercetak di Malaysia. Jurnal Komunikasi, 31 (2). pp. 687-701. ISSN 2289-1528 (2015)
Photography
Hadiah foto harimau RM5,555.55. [Newspaper] (2018)
Public relations
Public relations vs. advertising. Jurnal Komunikasi, 31 (2). pp. 117-130. ISSN 2289-1528 (2015)
RTM Sabah
Penjenamaan RTM: kajian radio RTM Sabah. Jurnal Komunikasi Borneo, 1. pp. 21-34. ISSN 2289-859X (2014)
Radio RTM
Penjenamaan RTM: kajian radio RTM Sabah. Jurnal Komunikasi Borneo, 1. pp. 21-34. ISSN 2289-859X (2014)
Repetitive exposure
The effects of gender advertising on brand image: the Malaysian context. Jurnal Komunikasi, 27 (1). pp. 118-132. ISSN 2289-1528 (2011)
Sirkulasi
Akhbar versi digital: implikasi terhadap trend sirkulasi akhbar bercetak di Malaysia. Jurnal Komunikasi, 31 (2). pp. 687-701. ISSN 2289-1528 (2015)
Social Media
The use of facebook by Airasia and Easyjet to manage corporate branding. Journal of Global Business and Social Entrepreneurship, 3 (8). pp. 54-62. ISSN 2462-1714 (2017)
Social media
Dimensions of eWOM credibility on the online purchasing activities among consumers through social media. Jurnal Komunikasi, 36 (3). pp. 335-352. ISSN 2289-1528 (2020)
Social media marketing
Social media and e-commerce online shopping perceived risk among micro SMEs in Malaysia. Forum Komunikasi, 14 (2): 2. pp. 20-39. ISSN 0128-2379 (2019)
Strategic advertising
Pengiklanan strategik: jenama global di Malaysia. Jurnal Komunikasi, 25. pp. 32-41. ISSN 2289-1528 (2009)
Sunnah food
The acceptance towards sunnah food among Malaysian community. e-Journal of Media & Society, 2: 13. ISSN 2682-9193 (2019)
Theory of planned behaviour
The acceptance towards sunnah food among Malaysian community. e-Journal of Media & Society, 2: 13. ISSN 2682-9193 (2019)
Trademark
The trustworthy of halal logo on imported food in Malaysia. e-Journal of Media & Society, 3: 11. ISSN 2682-9193 (2019)
Trustworthy
The trustworthy of halal logo on imported food in Malaysia. e-Journal of Media & Society, 3: 11. ISSN 2682-9193 (2019)
Video
How music inspires creativity in advertising? Journal of Global Business and Social Entrepreneurship (GBSE), 3 (8). pp. 34-46. ISSN 2462-1714 (2017)
Visual communication
Visual communication on social media advertisement that influence consumer buying behavior on skin-whitening product. KUPAS SENI: Jurnal Seni Dan Pendidikan Seni, 8 (1). pp. 11-19. ISSN 0127-9688 (2020)
Women
Women advertising practitioners in Malaysia: views on career satisfaction. Jurnal Komunikasi, 26 (2). pp. 67-86. ISSN 2289-1528 (2010)
Word of mouth
Dimensions of eWOM credibility on the online purchasing activities among consumers through social media. Jurnal Komunikasi, 36 (3). pp. 335-352. ISSN 2289-1528 (2020)
brand experience
The direct and indirect influence of brand image, brand experience, and brand personality on brand loyalty. Doctoral thesis, Universiti Utara Malaysia. (2016)